B2B Guernsey 2014 – General Information
A unique opportunity for local businesses to promote themselves ‘face to face’ to Guernsey’s business community.
The 2014 B2B event is attracting a diverse range of companies from all sectors who are looking to increase awareness and sales. They range from tradesmen to finance to insurance and office services. This innovative, new event which follows two highly successful sister events in Jersey, is a must for all enterprises looking to make savings, grow their market and embrace opportunities to make changes to their organisation.
The Commerce and Employment Department sees the B2B event as a catalyst for local businesses to interact with each other and potentially create new commercial opportunities across many sectors. The Guernsey Press and Business Brief are supporting the event.
Local business organisations are also keen to support this new initiative, seeing it as an opportunity for their members to promote themselves to other local business people, whatever their industry.
Value for money smart shell stands are offered to participants, so that all exhibitors can promote themselves professionally to their peers.
New businesses or sole traders can choose to exhibit from one of two pod satellites which provide an economic option for those with limited marketing budgets.
This B2B event is a one stop opportunity to:
• meet potential clients
• promote your business
• achieve a host of sales and marketing objectives, including direct sales
• build your brand
• make new business contacts
Product launches, sampling, research and customer interaction are all options available to those involved. No other marketing medium can offer such opportunity.
Whether an exhibitor or a visitor, the event is an ideal networking opportunity.
Entry to B2B is free throughout the day. Guernsey’s entire business community and States departments are invited to attend.
A 2013 survey of 250,000 business to business trade show attendees reported that B2B exhibitions are still the place where businesses go to do business. They deliver a premium audience in terms of seniority and decision-making. (Survey: FaceTime magazine and registration experts N200).
Business people are increasingly buying in to networking opportunities such as breakfast clubs. Interestingly, the FaceTime survey results bear this out. Nothing quite equals the stimulus of a live event. It enthuses your target market and it motivates the staff you bring to manage your stand. It enables exhibitors to interact with their customers, potential suppliers and their whole marketplace.
Ec-jersey (organisers of the highly successful 2013 Guernsey Press Homelife Show)